The Data Over Instinct Summit is an opportunity for marketing professionals to exchange real-world insights around the rapidly evolving fields of data analytics and digital marketing technology. Data Over Instinct 2020 will be a virtual event, and we’re excited to make the Summit more accessible than ever.
Check out highlights from Data Over Instinct 2019!
Are you a healthcare-focused marketer? The day before the Summit, we’re adding a shorter day of sessions specifically for marketers in the healthcare industry.
October 14, 2020
9am – 12:00pm
October 15, 2020
9am – 3:30pm
If you’re are an experienced marketer, this Summit is designed for you. It is structured for decision makers who manage a marketing budget and want better insight into their analytics data, measurement tools, and campaign performance. Content will be geared towards leaders with more traditional (marketing, communications and PR) backgrounds who are ready to build a data-driven culture.
Click on the images below to learn more about each speaker.
MORE SPEAKERS TO BE ANNOUNCED SOON!
CEO, Anvil Analytics + Insights
Jenny Bristow is the CEO and Co-Founder of Anvil Analytics + Insights, a digital + analytics agency located in St. Louis, Missouri. Prior to starting Anvil, Jenny launched, grew and sold a digital agency in Seattle, Washington and worked at Amazon.com. She was named one of St. Louis Business Journal’s 30 under 30, won a Stevie Award for Female Entrepreneur of the Year in 2018 and speaks regularly at industry and local events.
Director, Analytics + Decision Science, Anvil Analytics + Insights
Brett uses analytics to help clients put all the pieces together—from identifying KPIs to finding the right data to measure those KPIs and then collecting that data. He’s been in digital marketing for 8+ years and brings analytics leadership to the Anvil team. If he’s not drilling into data, he’s probably hanging with his kids or maybe playing some D&D.
Account Manager, Lucky Orange
Jordan Welborn is an account manager for Lucky Orange, a software company that helps businesses around the world improve website conversion rates. She focuses on developing and maintaining long-term relationships with enterprise-level clients. When not connecting with her clients, Jordan can also be found delivering webinars or working with the customer care team to address support tickets. In her spare time, Jordan enjoys spending time with her dog and fiancé, relaxing at the lake and planning her upcoming wedding.
Director of Digital Engagement, Geisinger
Pardoe is the director of digital engagement at Geisinger and is a self-proclaimed data nerd. She started her career in General Aviation where she developed her deep love for digital strategy and airshows. At Geisinger, Bry leads the social media, marketing analytics, and digital marketing teams as they continue to develop an in-house digital agency to support work across their clinical, payor and pharmacy businesses. She has led the onboarding of Healthgrades, Salesforce Health Cloud, Datorama, and Social Studio to support robust analytics for the Marketing and Communications department.
Are you a data-focused marketing leader who would like to speak at Data Over Instinct 2020?
We’d love to hear from you!